India Entry

Insights

Brand Strategy & Brand Identity

UX – UI Design

Digital Strategy

Web3

We are creating brands for the future.

We are your partners in India

It is no longer just about a connected world, but a caring world too.

A world where the individual’s quest of self-discovery and identity is coupled with a commitment to create a better world.  Where new ideas are not just helping create disruptive businesses and brands, but also a more a sustainable future for the entire planet.

In this emerging new-world brands that will succeed will be those that embrace and drive positive change.

We have a view on what might drive this emerging world & the new consumer and together we can create the future.

So whether it is creating a new brand, a brand refresh, a go-to-market strategy, or a brand campaign you seek, we are happy to partner.

Our ‘India Entry’ practice helps global investors and brands looking to enter or invest into India understand the Indian economic & political landscape and get deep insights into Indian culture and consumer behaviour. A team with impeccable credentials trusted by global clients for over 15 years.

“Our world, led by digital technologies, has changed dramatically over the last decade – this is a revolution we have been very fortunate to participate in from the front.

It is our belief that the next decade, set for even bigger change, will see multiple paradoxes – lines blurring between the real and illusionary; of frictionless buying and selling but intense human conflict; the ease of finding things and the difficulty of finding the self; the battle between personal privacy and big brother on one side, and the battle between personal privacy and data led marketing on the other; of caring for the planet in a world of intense consumption; of a world driven by Artificial Intelligence and a world seeking Back-to-Basics.

All this will impact our lives and brands dramatically – it has already started. It is an opportunity to build businesses and brands differently in this landscape.”

Rajesh Lalwani, CEO Blogworks

Rajesh Lalwani

 CEO

As a brand consultant Rajesh helps brands protect and enhance brand value, reputation and sales. With 28 years of relevant experience, he has crafted strategies for some of the most valuable global brands.

 

Amita Malhotra, Director Strategy Scenario

Amita Malhotra

Director

With  15 years experience in marketing and communication strategy, Amita has impeccable understanding of  digital media and human behaviour. She is also the Founder of Equalitee, India’s first gender-cool merchandise brand that challenges stereotypes and earlier a Co-Founder of Candidly, a platform to drive candid conversations on issues of gender, media and culture. 

 

Scenario Consulting helps global, Indian brands and startups protect & enhance their brand value,
reputation and sales.

Datsun India - #MorePower2You
Datsun India - #MorePower2You
When Datsun decided to celebrate 5 years in India, it chose to celebrate people living the same values. People who are challenging norms. People with limitless passion. People making bold choices. People who are ready to go. And thus was born #MorePower2You, a powerful digital campaign conceived, developed by us.
Equalitee
Equalitee
Equalitee is a platform to empower the DEI (Diversity, Equity and Inclusion) ecosystem in India and help create positive, gender-equal narratives. We've worked with this exciting brand since inception on identity, design and content.
Equalitee
Sennheiser Top 50
Sennheiser Top 50
To engage the professional segment, we conceived an annual leaderboard featuring top Indian bands - Sennheiser Top 50. The property became a huge hit.
Marks & Spencer India- Lingerie Talks
Marks & Spencer India- Lingerie Talks
Women have a million things on their minds everyday, why must lingerie be one of them? We spoke to them about their lingerie problems and here's what we found out.
The Art of Manscaping
The Art of Manscaping
Marks & Spencer brings the best of British fashion to India and wants to be seen as a fashion brand, beyond retail. Here we spoke with over 80 sexy men, to come up with the most exciting 2016 trends in men's fashion, & packaged them showcased in this upbeat video.
India Social Summit
India Social Summit
India's largest social media summit. Hosted by us.
Sennheiser TOP 50 : The Local Train Promo
Sennheiser TOP 50 : The Local Train Promo
The journey of India's hottest band, The Local Train​, has been a dream. Cross-country tours, packed concerts, endorsement deals, and millions of fans – history will repeat itself again.
Media Quote:

BMW flexes bunch of fancy specs in latest ad films

Social media is dead:

Defining Purpose and Meaning in Social Media

 

Amita asks, "Why are we so rude on social media?"

john berger, ways of seeing
Looking at Selfies:

John Berger's 'Ways of Seeing'

Why Nike had to Just Do it_Colin Kaepernick
Rajesh Lalwani

"Colin Kaepernick is the face of Nike and why Nike had to Just do it?"

See article

Talk

P for Purpose - the cultural landscape

Mirror versus the front-facing camera
Amita Malhotra

Mirror versus the front-facing camera

Monday is what the world wants me to be; Friday is who I am.

Media Quote: Mercedes-Benz Project X

Is this the face of the new age ad film?

See article
Back to basics
Rajesh Lalwani

"Back to basics and escaping the city life"

See article

For 15 years We’ve been trusted by Global Clients for business impact we Deliver.

CONNECT WITH US



    Global citizens, we work with clients from across the globe and really are present, wherever you are.

    Reach out, we are excited about starting a conversation with you.

    Scenario Consulting Private Limited

    T: +91-9810640163
    E: consulting@scenario.in